Willie Creek Pearls is a family business of over 30 years, situated just 38 kilometres north of Broome in WA’s Kimberley region. Willie Creek Pearl Farm tours take visitors on the fascinating journey of the Australian South Sea Pearl - from shell to showroom – in their modern pearl farm. The pearl farm tour is a wonderfully interactive way to learn all about the industry that built Broome.
The tour starts in the hatchery, then it’s out to the bright blue waters of Willie Creek to view the oysters in their natural environment. Your tour host explains how pearl technicians seed and harvest the oysters to create the perfect, dazzling Australian Southern Sea Cultured Pearl. There’s a jewellery showroom where you can shop for a stunning souvenir of Australia’s pearl capital.
Take the first step toward your next adventure—explore our tours or get a free brochure sent to your inbox.
The Willie Creek Pearls story is an interesting one. The Banfield family moved to Broome in 1989, when Lord McAlpine, a British investor, author, and raconteur was transforming the town from a remote coastal town and pearling centre into a modern tourist destination.
The Banfields bought Broome Buslines and over many years grew it into a successful tour company offering coach tours throughout the Kimberley region. One of their tour destinations was Willie Creek Pearl Farm which they eventually bought.
With the courageous attitude inherent in pearl farmers of the past, the Banfield family have grown Willie Creek Pearls into an award-winning multi-purpose facility. Their inspiring, modern pearl farm welcomes thousands of visitors a year to discover the history and mystery of Western Australia’s fascinating pearling industry.
.avif)
.avif)
Willie Creek Pearl Farm has become one of the most awarded tourist attractions in Western Australia, a testament to the Banfield family’s dedication and hard work. The business has been inducted into the WA Tourism Hall of Fame three times as well as twice receiving the top WA Tourism accolade, the Sir David Brand Award.
The Willie Creek Pearl Farm Tour of their modern commercial operation is an entertaining, educational, and memorable experience that provides an enthralling insight into the unique story behind the Pearl of Western Australia.
Join a Willie Creek Pearl Farm Tour on one of our Fun Over 50 Holidays and discover how some of the finest pearls in the world are made.
Willie Creek Pearl Farm Tours show visitors the complete process of commercial pearling from shell to showroom. From their purpose-built oyster nursery, a boat ride on the beautiful turquoise waters and back to the showroom to see how the harvested pearl is crafted into stunning jewellery.
The tour duration is around three hours, or five if you opt to catch the coach or stay for lunch.
Located on-site is the Pearl Luggers Museum which takes visitors through 150 years of unique maritime and pearling stories and showcasing valuable and rare diving, pearling and mother of pearl artifacts. The museum honours the daring men and women of the pearling industry who lived a fortune seeker’s life of exploration, danger and adventure.
Our team is always happy to help if you have any questions about us or our tours. Fill out our form and we will get back to you soon.
.avif)
We are a Green Travel Leader. This is awarded to businesses which have consistently proven their commitment to sustainable tourism management over ten years.
As a Sustianable Tourism accredited business, we are proud to offer engaging tourism experiences that follow sound sustainability practices and environmental appreciation.
Quality Tourism accredited businesses like Fun Over 50 lead the way by offering the highest industry standards of customer service, satisfaction, reliability, and ethical practices.
We are committed to operating in ways that respect and reinforce Indigenous cultural heritage and the authenticity and integrity of living cultures of Indigenous communities.
We have incorporated strategic climate change responses across all relevant levels of our planning and operations. We are working towards becoming carbon neutral.
With Advanced Ecotourism certification, we offer outstanding experiences which let you get back to nature, help conservation, and minimise environmental impact.
We are a credible, well trained, and professional business. We conduct business in compliance with Australian Consumer Law and in accordance with ATAS Charter and Code of Conduct.
The Council of Australian Tour Operators represents tour operators and wholesalers. As a full CATO member, we provide authentic and original holidays with sustainable travel.
We acknowledge the traditional owners of country throughout Australia and their continuing connection to land, sea and community. We pay our respects to them, their cultures, and to the elders both past and present.
Powered by EngineRoom
Fill out your details and we will get in touch with you to reserve your place on the tour.
We roll out the red carpet so you can just sit back and relax and know that everything is included in your holiday experience, no surprises, all inclusive!
More on tour inclusions
.avif)
.avif)
.avif)
.avif)
.avif)
.avif)
.avif)
